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How to sleep better and still enjoy coffee

I’m in the middle of reading the excellent and widely celebrated Why We Sleep by Matthew Walker. There’s a whole chapter on caffeine that I wasn’t looking forward to reading because I drink a lot of coffee. What’s the problem with caffeine? It tricks you into thinking you’re not tired by blocking your...

Coffee Writing

5 easy fixes you can make to your About Us page

Wondering if your About Us page is doing your business any favours? Read this quick check-list for any warning signs that it needs a makeover: 1 You originally knocked it up quickly as you were flinging open the doors to your first site and you've now got 3, 7, 16...

6 thoughts on talking (vs waiting for perfect)

Let's talk about talking. First up, I could have called this post the 600 wins of talking but wanted to get it out quickish sharp (see, talk + action = results). Whether you're about to launch a new range of coffees, open your fifth store or announce a new sandwich, chances are...

8 Things I learnt from reading The 5 Second Rule

I just finished reading the 5 Second Rule by Mel Robbins. The idea is simple: the moment you get the urge to do something, you must move within five seconds by counting down to zero or your brain will kick in, over-analyse and stop you. It works. Here’s my top takeaways, hastily...

Email envelope

6 easy email marketing mistakes and how to avoid them

Email marketing has a whole heap of benefits - research shows it's the top ROI of all marketing channels. But what if you're not getting the results you want? Check you're not falling into any of these six categories. #1 You bought a list of email addresses What’s wrong with it? At...